{"id":10481,"date":"2024-04-09T07:57:35","date_gmt":"2024-04-09T07:57:35","guid":{"rendered":"https:\/\/nevis-road.com\/portfolio\/cycling-ceramic-developpement-de-l-entreprise\/"},"modified":"2025-11-04T08:54:47","modified_gmt":"2025-11-04T08:54:47","slug":"cycling-ceramic-developpement-de-l-entreprise","status":"publish","type":"portfolio","link":"https:\/\/nevis-road.com\/fr\/portfolio\/cycling-ceramic-developpement-de-l-entreprise\/","title":{"rendered":"Cycling Ceramic | D\u00e9veloppement de l’entreprise"},"content":{"rendered":"

[vc_row row_height_percent=\u00a0\u00bb85″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2″ top_padding=\u00a0\u00bb7″ bottom_padding=\u00a0\u00bb7″ back_color=\u00a0\u00bbcolor-wayh\u00a0\u00bb back_image=\u00a0\u00bb10367″ back_position=\u00a0\u00bbcenter center\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ top_divider=\u00a0\u00bbgradient\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb997366″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_column column_width_percent=\u00a0\u00bb100″ position_vertical=\u00a0\u00bbmiddle\u00a0\u00bb gutter_size=\u00a0\u00bb2″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″][vc_row_inner limit_content=\u00a0\u00bb\u00a0\u00bb][vc_column_inner column_width_percent=\u00a0\u00bb90″ align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb2″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb124059″][vc_custom_heading text_color=\u00a0\u00bbaccent\u00a0\u00bb heading_semantic=\u00a0\u00bbh1″ text_font=\u00a0\u00bbfont-893316″ text_size=\u00a0\u00bbfontsize-160000″ text_weight=\u00a0\u00bb500″ text_transform=\u00a0\u00bbuppercase\u00a0\u00bb text_space=\u00a0\u00bbfontspace-135905″ uncode_shortcode_id=\u00a0\u00bb115167″ text_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb]Cycling Ceramic[\/vc_custom_heading][vc_custom_heading text_font=\u00a0\u00bbfont-893316″ text_size=\u00a0\u00bbfontsize-338686″ text_weight=\u00a0\u00bb500″ css_animation=\u00a0\u00bbtypewriter\u00a0\u00bb animation_speed=\u00a0\u00bb1000″ title=\u00a0\u00bb\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb161964″]Repositionnement strat\u00e9gique et croissance eCommerce[\/vc_custom_heading][vc_custom_heading text_font=\u00a0\u00bbfont-175345″ text_size=\u00a0\u00bbh4″ text_weight=\u00a0\u00bb400″ css_animation=\u00a0\u00bbtypewriter\u00a0\u00bb animation_speed=\u00a0\u00bb1000″ animation_delay=\u00a0\u00bb400″ title=\u00a0\u00bb\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb128943″]Un accompagnement global pour structurer la marque Cycling Ceramic, d\u00e9velopper son canal DTC et tripler son chiffre d\u2019affaires.[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb59″ back_color=\u00a0\u00bbcolor-wayh\u00a0\u00bb back_image=\u00a0\u00bb8344″ back_position=\u00a0\u00bbcenter center\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb183578″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/1″][vc_empty_space empty_h=\u00a0\u00bb5″ desktop_visibility=\u00a0\u00bbyes\u00a0\u00bb][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2″ top_padding=\u00a0\u00bb0″ bottom_padding=\u00a0\u00bb0″ back_color=\u00a0\u00bbcolor-xsdn\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ top_divider=\u00a0\u00bbgradient\u00a0\u00bb][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ override_padding=\u00a0\u00bbyes\u00a0\u00bb column_padding=\u00a0\u00bb4″ style=\u00a0\u00bbdark\u00a0\u00bb back_color=\u00a0\u00bbcolor-210407″ overlay_alpha=\u00a0\u00bb50″ radius=\u00a0\u00bbxl\u00a0\u00bb shadow=\u00a0\u00bblg\u00a0\u00bb shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb-5″ shift_y_fixed=\u00a0\u00bbyes\u00a0\u00bb shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb410552″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_row_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb5\/12″ uncode_shortcode_id=\u00a0\u00bb189971″][vc_custom_heading text_color=\u00a0\u00bbcolor-lxmt\u00a0\u00bb text_font=\u00a0\u00bbfont-893316″ text_size=\u00a0\u00bbfontsize-155944″ uncode_shortcode_id=\u00a0\u00bb213062″ text_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb]Ce que nous avons fait.[\/vc_custom_heading][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/12″][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb3\/12″ uncode_shortcode_id=\u00a0\u00bb184901″][vc_custom_heading text_color=\u00a0\u00bbcolor-lxmt\u00a0\u00bb heading_semantic=\u00a0\u00bbh3″ text_font=\u00a0\u00bbfont-893316″ text_size=\u00a0\u00bbh4″ uncode_shortcode_id=\u00a0\u00bb122338″ subheading=\u00a0\u00bbCycling Ceramic\u00a0\u00bb text_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb]Client[\/vc_custom_heading][vc_custom_heading text_color=\u00a0\u00bbcolor-lxmt\u00a0\u00bb heading_semantic=\u00a0\u00bbh3″ text_font=\u00a0\u00bbfont-893316″ text_size=\u00a0\u00bbh4″ uncode_shortcode_id=\u00a0\u00bb480538″ subheading=\u00a0\u00bbIdentit\u00e9 de marque
\nD\u00e9veloppement commercial
\neCr\u00e9ation & refonte eCommerce
\nPublicit\u00e9 Meta & Google
\nCRM & strat\u00e9gie email
\nCr\u00e9ation de contenu & vid\u00e9o\u00a0\u00bb text_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb text_color_solid=\u00a0\u00bb#ff0000″]Services[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb3\/12″ uncode_shortcode_id=\u00a0\u00bb664653″][vc_custom_heading text_color=\u00a0\u00bbcolor-lxmt\u00a0\u00bb heading_semantic=\u00a0\u00bbh3″ text_font=\u00a0\u00bbfont-893316″ text_size=\u00a0\u00bbh4″ uncode_shortcode_id=\u00a0\u00bb415558″ subheading=\u00a0\u00bb2019 – 2022″ text_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb]Ann\u00e9e[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2″ top_padding=\u00a0\u00bb5″ bottom_padding=\u00a0\u00bb4″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb4″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb154728″][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb2″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″][vc_row_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb2″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb4\/12″ uncode_shortcode_id=\u00a0\u00bb318608″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_size=\u00a0\u00bbfontsize-155944″ uncode_shortcode_id=\u00a0\u00bb909958″]De niche technique \u00e0 marque internationale.<\/span>[\/vc_custom_heading][vc_empty_space empty_h=\u00a0\u00bb2″ desktop_visibility=\u00a0\u00bbyes\u00a0\u00bb][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_width=\u00a0\u00bb0″ mobile_visibility=\u00a0\u00bbyes\u00a0\u00bb mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb2\/12″][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb6\/12″ uncode_shortcode_id=\u00a0\u00bb127483″][vc_column_text uncode_shortcode_id=\u00a0\u00bb140864″]<\/p>\n

Cycling Ceramic fabrique des composants haut de gamme<\/a> pour les cyclistes les plus exigeants. Notre mission : transformer cette excellence produit en une strat\u00e9gie eCommerce claire, coh\u00e9rente et scalable.<\/p>\n

En trois ans, nous avons restructur\u00e9 la marque, mis en place une nouvelle plateforme WooCommerce<\/a>, construit une strat\u00e9gie CRM, et g\u00e9r\u00e9 les campagnes publicitaires \u00e0 l\u2019international<\/a>. Un projet complet dans le cadre de notre offre Black Label<\/a>.<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space empty_h=\u00a0\u00bb3″][vc_separator sep_color=\u00a0\u00bb\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb185887″][vc_empty_space empty_h=\u00a0\u00bb3″][vc_row_inner row_inner_height_percent=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb107012″][vc_column_inner column_width_percent=\u00a0\u00bb100″ position_vertical=\u00a0\u00bbmiddle\u00a0\u00bb align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb3″ expand_height=\u00a0\u00bbyes\u00a0\u00bb back_image=\u00a0\u00bb8878″ overlay_alpha=\u00a0\u00bb50″ radius=\u00a0\u00bbxl\u00a0\u00bb shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb562500″][vc_icon icon=\u00a0\u00bbfa fa-play\u00a0\u00bb icon_color=\u00a0\u00bbcolor-210407″ background_style=\u00a0\u00bbfa-rounded\u00a0\u00bb icon_automatic=\u00a0\u00bbyes\u00a0\u00bb shadow=\u00a0\u00bbyes\u00a0\u00bb css_animation=\u00a0\u00bbzoom-out\u00a0\u00bb animation_delay=\u00a0\u00bb200″ media_lightbox=\u00a0\u00bb8333″ uncode_shortcode_id=\u00a0\u00bb201406″ icon_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][\/vc_icon][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/2″][vc_single_image media=\u00a0\u00bb8877″ media_width_percent=\u00a0\u00bb100″ media_ratio=\u00a0\u00bbfour-five\u00a0\u00bb shape=\u00a0\u00bbimg-round\u00a0\u00bb radius=\u00a0\u00bbxl\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb431082″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=\u00a0\u00bb1\/2″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_size=\u00a0\u00bbh3″ text_weight=\u00a0\u00bb500″ text_height=\u00a0\u00bbfontheight-524109″ separator_color=\u00a0\u00bbyes\u00a0\u00bb separator=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb394655″]Identit\u00e9 de Marque & Positionnement.[\/vc_custom_heading][vc_column_text uncode_shortcode_id=\u00a0\u00bb187157″]<\/p>\n